General Stream MBA
Build broad business leadership skills across strategy, finance, operations, and management.
General Stream MBA
Build broad business leadership skills across strategy, finance, operations, and management.
Duration
Delivery
Location
Toronto, Ontario, Canada
Credits
Start Dates
May 6, 2026
September 2, 2026
Why Choose a General Stream MBA?
- Gain a strong foundation in core business areas, including finance, marketing, operations, human resources, and strategy
- Strengthen critical thinking, problem-solving, and decision-making skills across varied business contexts
- Develop a clear understanding of ethical, social, and environmental responsibilities in leadership roles
- Customize your MBA by selecting electives from other MBA streams to match your career goals
Have Questions?
Speak with a Program Advisor
Simply choose a time that works for you. You’ll receive a Microsoft Teams link by email.Â
This is your moment to start something bigger.
Program Structure and Academic Path
- Financial Management
- Business Analytics
- Organizational Behaviour: Leading in a Diverse Environment
- Marketing & Social Media
- Entrepreneurship and Innovation
- Information Technology and Digital Transformation
- Research Methods
- Macroeconomics
Required Courses:
- Strategy (For Tech Management)
- Regulatory Environments, Ethics and CSR
Electives (Choose any two):
- Communications, Interpersonal Skills and Negotiation
- Business Planning
- Technology Trends and Applications
- Financing and Valuing Ventures
- Global Business Service Management
- Business Process and System Design
- Global Supply Chain Management
Pick one of the following:
- Consulting Project
- Business Plan development (Prerequisite: Business Planning)
- Major Research Paper (Prerequisite: Research Methods)
Who is the MBA For?
The General Stream MBA at International Business University (IBU) is designed for individuals seeking versatile leadership skills applicable across industries and business functions.
- Business Professionals: Professionals seeking broader management and leadership responsibilities
- Managers and Executives: Leaders aiming to strengthen strategic and operational decision-making
- Recent Graduates: Graduates seeking flexible career pathways across business functions
This program supports professionals at different stages who want a strong, adaptable foundation in business leadership.
MBA in Action: Case Study Insights
Tim Hortons Goes Global - Heterogenous Market Entry Strategies in Asia
Established in Canada, Tim Hortons embarked on a global expansion journey, notably targeting diverse markets in Asia. How does Tim Hortons navigate the complexities of heterogeneous Asian markets and tailor its strategies for success in this region?
IBU Capstone: Bridging Classroom and Industry
Redefining Enterprise Technology Sales Leadership in the Age of AI: Enhancing Pipeline Forecasting and Strategic Deal Involvement
Enterprise sales leaders face increasing pressure to deliver accurate forecasts amid growing market complexity and data overload. Yet, over 55% of companies miss their sales targets by more than 10%, and 99% of executives report experiencing negative consequences from inaccurate forecasts (Forrester, 2021).
Student Testimonials
Build your confidence and prepare to contribute to the business world with solid credentials. Through our teaching-oriented, student-focused approach, you discover and foster your personal strengths.
Ready to Join IBU?
Our Program Advisors are happy to help with any questions about your degree, whether it’s admissions requirements, the application process, or tuition fees.
We are available:
Monday – Friday 9:00 am to 3:00 pm ET
Ready to Join IBU?
Our Program Advisors are happy to help with any questions about your degree, whether it’s admissions requirements, the application process, or tuition fees.